51% of Rec.fm’s earnings are donated to the charities of users who make product recommendations. Proprietary technology of Rec.fm scores product recommendations based upon data indicators of “trust” and prioritizes presentation of the most trustworthy recommendations to searchers.
How it beats the competition:
Product search is increasingly irrelevant, spam filled, and dominated by advertising. The solution is Rec.fm’s friends to friends product recommendations that can’t be bought and are directly relevant within a social circle.
Why Rec.fm will win in the space: first to market, clear path to profitability, thought leader, experienced team, and plans for extensive interactive user engagement model with gaming dynamics on Facebook.
Site: http://rec.fm/Rec.fm - Recommend A Product for Charity, Share with Your Friends,